Published on 01/09/2022
Some B2B events might seem strange to those working outside the trade show world.[email protected] or call 01702 662 111. *PRW, as it was known, sadly closed after fifty years when new owners acquired it.
To those within it, events with names like The Passion for Pigs Seminar & Trade Show, or the Fish Farmers' Symposium, don't seem strange at all. On the contrary, they are taken very seriously by exhibitors and visitors alike. Some years back, I was involved in organising a trade show for an event sponsored by the veritable and (at the time) highly successful journal Plastics & Rubber Weekly.* One morning I briefed some graphic designers from a trendy London ad agency about the branding we wanted for the show. Once the meeting was over, I couldn't help but notice that the one agency person with a backpack had received all the copies of PRW that I'd distributed at the start. No one wanted to be seen reading a mag with that title on the tube as they returned to the office. As the saying about love goes, there is someone for everyone, so it is with trade shows and conferences. Whatever field you work in, there is an event for your business. Whether in Missouri (Passion For Pigs this November) or closer to home, we would be delighted to design and build your stand or supply your graphics. We might even read the magazine that supports or sponsors the event. Obviously, not in public. To discuss requirements for your next event, emailVery best,
David
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