"Trade Shows Are A Risk People!"

Photo by Product School on Unsplash

We often hear stories about how a trade show has transformed a business.

And, I mean seriously transformed.

From startups with low sales to established businesses that have been ticking along for years

The startup and its new product or service are suddenly discovered and catch the market.  

Or, a new application for an existing product materialises, and boom! Sales skyrocket.

My wife’s business was one of the former cases, although she first went to trade shows to find products to sell for her equestrian business.

Later with sales moving upward, she became an exhibitor at consumer shows, and the business hasn’t looked back.

At the bottom of this email is a link to another trade show exhibiting success story.

It tells how the owner of a new business with sales of $30,000 annually shot to $240,000 due to one event.

It’s since gone on to sales figures in the millions of $’s.

But before that, she borrowed money and took a considered gamble.

The owner knew the buyers she needed to reach would attend an event.  

Her gamble paid off, and she sold all the stock taken to the show.  

Making the best possible impression when you exhibit is critical.

You never know where a show will take you.

Our job is to help your business look as professional and informative as possible on a show floor and to reduce the risk of less than stellar results.

To discuss stand or graphic design requirements for your next event, email [email protected] or call 01702 662 111.

Here’s the link to the video interview mentioned above.