Concept visuals illustrate how a stand could look based on the brief supplied

Concept visuals illustrate how a stand could look based on the brief supplied

Have you ever walked into a shop and been ignored by the people “working” there?

Your impression of that business will be, to say the least, not great.

Likely you’ll feel the urge to turn around and leave, probably never to return.

In sales, first impressions are important and that applies to trade shows too.

While we can’t help with how your stand team operates, we can ensure your stand is an excellent ambassador for your business.

The design process starts with concept drawings like the one above.

A concept image illustrates how a stand could look based on the brief supplied by the client. To this, we add event know-how. Here are some examples:

•   On a busy trade show floor, it’s vital to be seen and noticed for the right reasons. We build a “noticeability factor” into every design, no matter the size of space occupied.

•   Next comes “attractability.” It’s the art of drawing buyers onto a stand and keeping them there.

•   Practicality: The stand must work as a sales tool and ambassador for the business and a space where the stand team can work effectively.

•   Reusability; many of our clients take part in multiple events each year and not always with the same size stand. We design for multiple use where required employing elements that can work together in smaller or larger spaces.

How about us supplying a concept for your next stand?

All we need is a brief and confirmation of the budget you’re working with, and we can get to work.

To start the process, email [email protected] or call our office, 01702 662 111.

To see more design concepts click this link.