ExCeL London
The client needed an open layout that made it easy to talk to visitors in a narrow space. The stand had to clearly display key business stats, show multiple sub-brands, and look highly professional.
We built a premium 6m x 2m framework using our advanced EDGE modular LED lightbox system to ensure maximum brightness in a busy exhibition hall.
Bright LED Graphics: We used the EDGE lightbox system to backlight the fabric wall. This made big text like “A global LEARNING POWERHOUSE” and their “250+ Global Awards” stat line instantly stand out.
Smart Brand Zones: We cleanly split the lit fabric wall into different sections. This allowed us to highlight their new “Persona Train” software launch alongside their main brand.
Open Floor Plan: We used neat black flooring with a metallic edge. We kept the space open and added two separate high-top tables with stools for quick visitor meetings.
